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CHICAGO--(BUSINESS WIRE)--An increasingly important factor for fast-moving consumer goods (FMCG) companies in the United States may no longer be inflation, private label, or changing demographics. According to a new analysis from NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, and World Data Lab, it's the shrinking space in between. The new findings from A Tale of Two Consumers: The polarized mindsets reshaping global consumption reveal a US marketplace increasingly defined by.
LONDON--(BUSINESS WIRE)--NIQ (NYSE: NIQ), a leading consumer intelligence company, today announced the expansion of NIQ Product Insights (NPI) across Western Europe, strengthening its Product Intelligence portfolio to help brands and retailers better understand what drives shopper choice and category growth. The expansion brings enhanced product intelligence capabilities to Austria, Belgium, Italy, Netherlands, Portugal, Spain and Switzerland, building on existing availability in France, German.
Similarweb (NYSE: SMWB) and NIQ (NYSE: NIQ) today announced a collaboration to enhance NIQ's Agentic Commerce Measurement strategy. As leaders in digital and co
TEL AVIV, Israel & CHICAGO--(BUSINESS WIRE)--Similarweb (NYSE: SMWB) and NIQ (NYSE: NIQ) today announced a collaboration to enhance NIQ's Agentic Commerce Measurement strategy. As leaders in digital and consumer intelligence, the companies are collaborating on a new solution to help brands, retailers and technology platforms understand how products are purchased in an increasingly agentic economy. The work adds a measurement component to NIQ's Commerce Intelligence strategy, focused on deployin.
CHICAGO--(BUSINESS WIRE)--NIQ (NYSE: NIQ), a leading consumer intelligence company, today announced further advancements in its Agentic Commerce Measurement strategy through a collaboration with Similarweb (NYSE: SMWB). The companies are collaborating on a new solution to help brands, retailers and technology platforms understand how products are purchased in an increasingly agentic economy. The work adds a measurement component to NIQ's Commerce Intelligence strategy, focused on deploying NIQ'.
Global sales of consumer technology and durable goods are forecast to reach $1.4 trillion in 2026, up 5.1% year over year, even as 56% of consumers say they hav
CHICAGO--(BUSINESS WIRE)--Global sales of consumer technology and durable goods are forecast to reach $1.4 trillion in 2026, up 5.1% year over year, even as 56% of consumers say they have delayed a technology purchase because of price or while waiting for a discount, according to new research from NIQ (NYSE: NIQ), the Official Global Insights Partner of IFA. Released ahead of IFA 2026, which kicks off in Berlin on Sept. 4, 2026, NIQ today released its annual “State of Tech & Durables” repor.
CHICAGO--(BUSINESS WIRE)--The next major shift in retail may not be happening on shelves. It is happening in the everyday grocery basket, where speed, convenience and top-up missions are reshaping how consumers buy. Quick commerce is emerging as a core engine of grocery growth, according to NIQ (NYSE: NIQ), a leading consumer intelligence company. NIQ's global report, The Commerce Revolution: Where East Meets West, finds that ultra-fast delivery is already mainstream across parts of Asia, offer.