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Established in 1902, Lamar Advertising (Nasdaq: LAMR) operates as a major force in the North American outdoor advertising landscape, boasting a portfolio of over 352,000 displays across the United States and Canada. Lamar furnishes advertisers with an extensive array of formats, encompassing traditional billboards, interstate logo displays, transit advertising, and airport placements. This diverse offering assists both burgeoning local businesses and established national brands in consistently engaging expansive audiences. Beyond its extensive collection of traditional out-of-home assets…
Lamar Advertising Company is downgraded to Hold as its current price now reflects fair value after a 42% return since the last Buy rating. LAMR's digital billboard pivot and accretive M&A drive strong AFFO growth potential, with 2026 guidance at $8.50–$8.70 per share supporting a 74% dividend payout ratio. Digital billboards pivot to offer significant potential to transform into the industry's next stage, although macro headwinds could pressure near-term advertising budgets and consumers.
Lamar Advertising and Outfront Media dominate the great outdoors, at least when it comes to advertising.
BATON ROUGE, La., July 06, 2026 (GLOBE NEWSWIRE) -- Lamar Advertising Company (Nasdaq: LAMR) will release its second quarter ended June 30, 2026 earnings report before the market opens on Thursday, August 6, 2026. Lamar will host a conference call on Thursday, August 6, 2026 at 8:00 a.m. (Central time) to discuss the Company's results and answer questions relating to company operations.
BATON ROUGE, La. , July 06, 2026 (GLOBE NEWSWIRE) -- Lamar Advertising Company (Nasdaq: LAMR) will release its second quarter ended June 30, 2026 earnings report before the market opens on Thursday, August 6, 2026. Lamar will host a conference call on Thursday, August 6, 2026 at 8:00 a.
Lamar (LAMR) might move higher on growing optimism about its earnings prospects, which is reflected by its upgrade to a Zacks Rank #2 (Buy).