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boohoo group plc operates as a prominent online fashion retailer, with its various subsidiaries reaching consumers across the United Kingdom, the wider European market, the United States, and internationally. The company is engaged in the design, procurement, marketing, and sale of apparel, footwear, accessories, and beauty products, primarily catering to customers aged 16 to 45. Its extensive portfolio encompasses well-known brands such as boohoo, boohooMAN, PrettyLittleThing, Nasty Gal, MissPap, Karen Millen, Coast, Oasis, Warehouse, Dorothy Perkins, Wallis, Burton, and Debenhams. Established in 2006, boohoo group plc is headquartered in Manchester, UK.

France's consumer watchdog fined British fast-fashion retailer Boohoo €2.3 million ($2.69 million) for deceptive practices such as fake discounts on its website, it said on Thursday.

Boohoo Group PLC (AIM:DEBS), the online retailer operating as Debenhams Group, said trading remained strong into June and July, helping profit margins improve and debt to be further reduced. Ahead of its annual meeting, the company said gross merchandise value continued to grow year on year, helped by strong trading at the Debenhams marketplace during the recent spell of hot weather.

boohoo group plc (BHOOY) Q4 2026 Earnings Call Prepared Remarks Transcript

Shares in Boohoo Group PLC (AIM:DEBS) fell 4% to 24p on Tuesday, giving back some of a 40% gain over the past month, as investors took profits after full-year results. The drop came despite an upbeat reception from analysts, though the two brokers covering the stock disagreed on how much further it can run.

Boohoo Group PLC (AIM:DEBS), the online fashion retailer that now trades as Debenhams, has said it expects a double-digit improvement in adjusted earnings for the current financial year as its multi-year turnaround strategy gathers pace. The company said the guidance was underpinned by the continued shift toward its marketplace model.